Stop second-guessing your SEO
SEO feels like a black box. You’ve followed guides, published content, maybe hired a consultant or agency, but you’re still not sure if you’re doing the right things. Are your keywords too broad? Is your site structure holding you back? Did you waste money on “SEO services” that aren’t actually helping?
You’ve invested time or money into it, but you’re left wondering:
- Why am I not ranking for my keywords?
- Why is my traffic dropping, even though I’m publishing content?
- Why does no one search for my business by name?
- Why are my competitors showing up above me, even when we offer the same thing?
If you’ve asked yourself any of these questions, you’re not alone. Most small business owners and SaaS founders I speak to are unsure whether they’re doing SEO the right way or wasting money on the wrong tactics.
That uncertainty costs time, money, and growth.
An SEO Clarity Call gives you direct, plain-English answers. For £100, you get a 1-hour one-to-one session where I review your site and talk through your biggest SEO questions.
This isn’t a generic audit or 50-page report you’ll never use. It’s clarity, confirmation, and confidence that you’re on the right track. Or a frank explanation of what needs to change.
Struggling With AI Search Changes?
It’s not just your business that’s being impacted by AI. Search is changing fast. Google’s new AI Overview results (where answers appear directly in the search results) are already reducing clicks to many websites. At the same time, the rise of generative search engines and large language models (LLMs) like ChatGPT, Perplexity and Google’s Gemini, means people are getting answers from AI instead of visiting sites.
If you’ve noticed a sudden traffic drop, or if you’re worried about how AI is changing search visibility, we can cover that in your clarity call. I’ll explain what’s happening, why your site might have been hit, and what adjustments you can make so you’re not left behind.
What You’ll Get
For £100, you’ll get a 1-hour one-to-one session (Zoom or Google Meet) where I’ll:
- Review your website’s SEO fundamentals (keywords, site structure, on-page setup).
- Diagnose why you’re not ranking — or why traffic has dropped.
- Explain why your competitors might be outranking you and what you can do about it.
- Answer your questions about whether your SEO consultant or agency is doing real work.
- Give you clarity on what to prioritise and what to ignore.
Want to talk more about AI search and how that is impacting your business? Book an LLM clarity call with me.
Who It’s For
- Small B2B business owners who want to know if their SEO setup is working.
- Founders of SaaS startups who need to validate their SEO direction.
- Website managers who want an independent check on their SEO consultant or agency.
- Marketers who want quick guidance without paying for a full audit or long-term retainer.
Who It’s NOT For
I can provide clarity and advice on most SEO topics, but there are some areas where I don’t have expertise to make a difference to your business.
- Local businesses that need local SEO advice and help.
- Ecommerce stores that need help getting visibility across product and category pages
- Large, multi-lingual sites that need localized search optimisation in every region they operate in
Common Fears I’ll Help With
- “Have I picked the wrong keywords?”
- “Is my SEO consultant actually doing what they promised?”
- “Why am I not ranking, even after publishing lots of content?”
- “Does my site structure or speed hurt my SEO?”
- “Is AI going to take away all my search traffic?”
- “I’ve “done SEO” to my page but nothing has happened — what’s wrong?”
- “Should I be doing technical SEO or just content?”
- “Am I wasting money on backlinks?”
I’ll address these directly during the call using your website as the example, so you walk away with answers and not more jargon.
Why Book a Clarity Call Instead of an Audit?
- It’s practical: you’ll get live advice, not a static report.
- It’s fast: you leave the call with clarity, not a document you don’t understand.
- It’s honest: I’ll tell you if your current consultant or strategy is worth the money.
- It’s low-risk: £100 flat, no upsell, no ongoing commitment.
What Happens Next
- Book your call using the form or email link below.
- Share your website and current SEO questions in advance.
- Join the 1-hour call where I’ll review your site and give direct answers.
- Leave with clarity, confirmation, and a clear action plan.
The Price
£100 for a 60-minute SEO Clarity Call.
That’s often less than you’ll save by avoiding bad SEO advice or wasted consultant fees.
FAQs
Q: How is this different from an SEO audit?
A: An audit is usually a long, generic report. This is a live 1-hour call where we review your site together, answer your specific questions, and create clarity.
Q: Do I need to prepare anything?
A: Just share your website and top questions ahead of time. If you’ve hired an agency, you can also share their deliverables for review.
Q: Can you manage SEO for me afterwards?
A: The call is standalone. If you need ongoing SEO support, I can recommend next steps, but there’s no upsell.
Q: Is this technical SEO or content SEO?
A: Both. We’ll review whatever’s most relevant to your situation, from site speed and structure to content strategy.
Q: Why am I not ranking in Google?
A: There are dozens of reasons — from weak site structure and keyword targeting to slow site speed or missing backlinks. In a clarity call, we’ll pinpoint the issue.
Q: Why is my website traffic dropping?
A: Drops can come from Google updates, technical errors, or competitors improving faster. I’ll identify the likely cause during the session.
Q: Why are my competitors above me in search?
A: Competitors may be optimising better, targeting the right keywords, or earning stronger backlinks. I’ll show you where the gaps are and how to close them.
Q: I’ve done SEO to my page but nothing has happened. Why?
A: Often this means you’ve made surface-level changes (like adding keywords) but missed deeper factors such as search intent, internal linking, technical SEO, or authority signals. I’ll explain what’s missing.
Q: Has Google’s AI Overview reduced my traffic?
A: Yes. Sorry to be the bearer of bad news, but in many cases AI Overviews show the answer directly in Google, reducing clicks to websites. If your traffic has dropped suddenly, I’ll help you understand whether AI changes are the cause and what you can do about it.
Q: How are generative search engines (like ChatGPT or Perplexity) affecting SEO?
A: People are starting to use LLM-powered search tools instead of Google, which changes how traffic flows. In our call, we can cover how to adapt your SEO/content strategy so you’re not invisible in the new search landscape.